DRAFT, DO NOT POST | Social Sponsor

Bernews – which has the highest social media following of all local media — is offering exclusive sponsorship opportunities on our social media, which are ideal for for companies seeking to significantly elevate their own presence on the major social media networks, build name recognition, associate their brand with positive content and more. A new offering for 2022, there are only four options available.

Morning Newsflash

The highest watched local online morning video which is distributed six days a week in six locations including the Bernews homepage and social media accounts with over 175,000 combined fans, this offers the most prominent local social media branding possible.

Volume: 6 days a week | Over 140 placements a month/over 1600 annually
Locations: 6 | Bernews.com homepage, Bernews.TV, Bernews Facebook, Twitter, YouTube, Instagram [over 175,000 fans]
Branding Opportunities: Title named sponsor, video advertising, article banner ad, sponsor tags on social media & much more
Monthly sponsorship cost: $XXXX

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Sponsorship of Bernews’ Morning Newsflash offering will provide your brand with a wide range of benefits, with an overview below:

1. Title Change: i.e. “Morning Newsflash Presented By XYZ” or ‘XYZ Morning Newsflash’

2. In-article text saying “presented by XYZ.”

3. Text link and banner ad linking to sponsor’s website in each article.

4. Logo placement on video thumbnail cover

5. Logo placement in-video

6. Social Media: Posted across Bernews’ social media pages to more than 175,000 followers, with your company tagged to help boost your social media accounts.

– daily tag [6x per week] on Twitter, including brand hashtag
– daily tag [6x per week] on Facebook, including brand hashtag
– daily tag [6x per week] on Instagram, including brand hashtag
– shared on the Bernews YouTube channel

7. Short in-video ad, limited to 10 seconds

8. Daily post [6x per week] shared on Bernews homepage

9. Network Inclusion:

– Video shared on Bernews.tv.
– In-article banner ad on video post on Bernews.tv highlighting your company and linking to your website.

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Photo of the Day

Posted daily on highly followed social media accounts and included in two daily email newsletters, this is extremely high profile, offering a brand over 1,800 annual placements for their logo/tag and over a million social media impressions annually.

Volume: 7 days a week | Over 150 placements a month/over 1800 annually
Locations: 5 | Bernews morning & evening emails, Facebook, Twitter, Instagram [Over 100,000 fans]
Branding Opportunities: Logo placed on all images, sponsor tags on social media & more
Monthly sponsorship cost: $XXXX

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Sponsorship of Bernews’ daily Photo of the Day will provide your brand with a wide range of benefits, with an overview below:

1. In-article text saying “presented by XYZ.”

2. In-article banner ad in Bernews article once per month highlighting the month’s top 10 photos of the day.

3. Logo placement on image corner, which is widely shared, allowing your logo to reside permanently on social media and anywhere else the photos are shared.

4. Social Media: Image with logo and/or brand posted across Bernews’ social media pages to more than 100,000 followers, with your company tagged to help boost your social media accounts.

– daily tag on Twitter, including brand hashtag
– daily tag on Facebook, including brand hashtag
– daily tag on Instagram, including brand hashtag

5. Over 1,000 social media tags annually, as photos are posted 365 days per year on three popular social media accounts.

6. Placement in Morning Edition and Evening Edition newsletters: each photo with your logo included appears at the top of the newsletters, which are sent out twice per day, 365 days per year.

7. Millions of impressions: each image, each day, obtains hundreds of likes and shares on social media, bringing total daily impressions into the thousands.

8. Personal sharing: while it cannot be tracked, Bernews’ photos of the day are also circulated between readers when shared privately, giving your logo and brand additional visibility.

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Good News Spotlight 

The weekly ‘Good News’ feature is posted prominently on Bernews.com and on 5 social media accounts with 175,000+ combined fans, providing an unparalleled online opportunity for a company looking to associate their brand with good news and build goodwill.

Volume: Weekly | Over 25 placements a month/over 360 annually
Locations: 7 | Bernews.com homepage, Bernews.TV, Bernews Facebook, Twitter, YouTube, Instagram, LinkedIn [over 175,000 fans]
Branding Opportunities: Title named sponsor, video advertising, article banner ad, sponsor tags on social media & more
Monthly sponsorship cost: $XXX – $XXXX

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Sponsorship of Bernews’ weekly Good News offering will provide your brand with a wide range of benefits, with an overview below:

1. Title Change: i.e. “Good News Presented By XYZ” or ‘XYZ Good News’

2. In-article text saying “presented by XYZ.”

3. Text link and banner ad linking to sponsor’s website in each article.

4. Logo placement on video thumbnail cover

5. Logo placement in-video

6. Social Media: Posted across Bernews’ social media pages to more than 170,000 followers, with your company tagged to help boost your social media accounts.

– weekly tag on Twitter, including brand hashtag
– weekly tag on Facebook, including brand hashtag
– weekly tag on Instagram, including brand hashtag
– weekly tag on LinkedIn, including brand hashtag
– shared on the Bernews YouTube channel

7. Short in-video ad, limited to 10 seconds

8. Email newsletter banner placement above good news story listing.

9. Network Inclusion:

– Video shared on Bernews.tv.
– In-article banner ad on video post on Bernews.tv highlighting your company and linking to your website.
– Banner ad on Bernews.tv homepage above the Good News section highlighting your company and linking to your website.

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Wallpaper Wednesday

The lowest profile and lowest cost offering among the four, this weekly feature — which is always a design or image showcasing Bermudian pride — could be ideal for a brand looking for minimal expenditure and aiming to reach a very social media savvy consumer.

Volume: Weekly | Over 10 placements a month/over 150 annually
Locations: 3 | On Bernews.com, Bernews Twitter, BermudaCovers.com
Branding Opportunities: Title named sponsor, logo placement, article banner ad, sponsor tags on social media & more
Monthly sponsorship cost: $XXX

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Sponsorship of Bernews’ weekly Wallpaper Wednesday endeavour will provide your brand with a wide range of benefits, with an overview below:

1. Title Change: i.e. “Wallpaper Wednesday Presented By XYZ”

2. In-article text saying presented by XYZ, with a text link and banner ad linking to sponsor’s website in each article.

3. Logo placement.

4. Social Media: weekly tag on Twitter, including brand hashtag.

5. Network Inclusion: article and graphic placement on BermudaCovers.com.

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